1) The Hunger Games : Mockingjay Part 2

one way in which Lionsgate market their films The Hunger Games is through social media, one example of this is their twitter page which allows their 1.43 million followers and fans interact with the actors and join in with the latest activities for example, hashtags. A recent hashtag that is trending now is '#AskHungerGames' which allows you to ask the director and the actors questions about the film and they will answer. There is also a Q&A with two of the actors happening on 9/2/16 which has been advertised on the twitter page which alerts the audience and allows them to join in. Interaction is key when advertising a film as it gets the audience involved.
2) What We Do In The Shadows


One way in which this film markets their film is very interesting and not very common, in this case the film has a Trade Me account which is the same as Ebay but in New Zealand, it allows fans to buy items from the set and painting which have been used in the film. For example, this painting which was used in the main set, the flat in which the characters live, is being auctioned off to fans, This is very interactive as it allows fans to not only communicate with the director of the film but also own personal items from the actual set. They also have a facebook page which has 137019 likes and has the same effect as interactive with the fans using hashtags and Q&A's.
3) We're The Millers
As shown in this image, Were the Millers had a social media campaign which had only a minimal amount of their reviews from people all over the world. This was very successful as they became the highest grossing film in August 2013. The social media platforms ranging from twitter, facebook and instagram all teamed up to reach the broadest spectrum of audience. A lot of tag lines were being created by the fans for their fun of embracing the comedy of the film such as 'How to be a Miller' and 'Road Trip Bingo' that they got from the funniest parts of the film. Overall this really benefited the film producers as this was a viral marketing campaign and they saw that the audience numbers grew after they released the campaign.